Under the direction of His Majesty Sultan Qaboos Bank Nizwa was born, Oman’s first Islamic bank, built from the ground up. The project scope was broad and encompassed all aspects of the new brand. After defining the brand positioning and visual expression, the retail banking experience was developed, intended to be rolled out nationwide across three pilot branches.
The essence of the brand was then applied to the new HQ in Muscat allowing employees to create and develop a progressive and productive internal culture. This again was delivered holistically from the ground up across all departments including the CEO suite a private banking facilities.
Bank Nizwa strives to bring Islamic banking to the mainstream and continues to be at the vanguard of Islamic banking both in Oman and internationally.